X Factor for Tech is an insult
Not content with bombarding the music industry with asinine,
flash-in-the-pan acts through the X Factor franchise, Simon Cowell has today decided that there is another sector
in need of his own anti-Midas touch: namely 'Tech'. He wants to
unearth the next Bill Gates, Mark
Zuckerberg, or Steve Jobs, apparently.
This is a man who has chauffeured the music industry toward some
of its darkest times where up and coming independent bands have
little chance of breaking through, and instead thousands of punters
across the globe queue for his anointed blessing, '1,000% yes', and
lascivious wink. This aside from the fact that only the tiniest
minority can actually hold a note; most are plucked from Lucky
Voice on a Saturday night, and some are genuinely mentally unwell
and in need of support rather than public ridicule.
He's now unleashing this genius toward the tech industry,
because clearly it's doing badly, happily growing and creating jobs
all on its own. It clearly needs his talent to help us continue,
along with trusty sidekick Will.i.am who brings a long legacy in tech,
having whacked his brand on a laptop or two.
The more I think of it, the more I think it's just insulting to
those driving the tech industry, and a tragic, slightly vile sign
of the times. What does Cowell think he knows about tech that
others don't? Why does he think this vibrant industry
*needs* him? What does he bring that the East
London scene doesn't already?
Start-ups are volatile enough as it is and the majority don't
last - surely, the last thing the scene needs is a naïve,
cash-hungry, industry-ignorant celebrity trying to solve its ills.
It's an insult to those currently helping nurture start-ups that
Cowell thinks he can walk in and make the Next Big Thing happen
through reality TV. It's not saved the music industry, it just
drove it closer to the cliff edge - let's pray he doesn't do the
same with the start-up world…